As the youths attack Cairo embassy on 9/11/2012, PR experts within fend them off with a fury of tweets praising Islam |
As Republicans conclude questioning of the Obama
administration’s narrative of the anti-U.S. Libyan violence that culminated in
the fatal diplomatic compound attack of September 11, 2012, the most disturbing
question remaining is perhaps the least cynical: “What if the Obama
administration actually believes its own narrative?”
In other words, what if, from day one of NATO’s Libya
intervention, National Security Advisor Tom Donilon really did
believe in the primacy of a “strong counter-narrative” (or as Sidney Blumenthal
put it in an email to Secretary Clinton, his “babbling rhetoric about
‘narratives’”)?
What if the aloof requests
by Ambassador Christopher Stevens’ Washington task-masters for “public
messaging” solutions in the months before the Benghazi attack were sincere?
What if US Embassy Cairo was simply taking the White
House’s “theory of change” to its logical conclusion when it took time out of
its lively morning on September 11,
2012, to tweet,
“We consistently stand up for Muslims around the world and talk abt how Islam
is a wonderful religion”?
What if, by National Security Council (NSC) standards,
Joint Chiefs Chairman Martin Dempsey’s time really was best spent on September
12, 2012, calling a Florida pastor to request he adjust his messaging to the
Muslim world?
And what if the NSC Brain Trust really does believe that Islamist violence can
be countered by “supporting alternatives to extremist messaging and greater
economic opportunities for women and disaffected youth,” as the 2015 National
Security Strategy defines its primary counter-terrorism objective?
Such would provide a coherent explanation for the
perennial tragedy of the US fight against Islamist violence from Libya to
Nigeria to Iraq to the “gradual progress” (reported
for the nth time) of US efforts in Afghanistan. The narrative of stock villains
exploiting the woes of would-be model citizens is the Panglossian formula of
every front of the White House’s global war with “extremists.” Indeed, the name
of the strategy alone – Countering Violent Extremism – is a nod to the
philosophy of seeing problems not as they are but as one wishes them to be.
The NSC sums up this narrative-centric strategy with the motto,
“Don’t do stupid sh*t,” as if the US is the problem, and the solution is a
re-branding campaign. Unfortunately the NSC spends billions of dollars on
refraining from doing stupid sh*t in precisely the kind of fundamentalist
Islamic societies that would most benefit from adopting the NSC’s motto
themselves.
For example, complicating the US’ post-Qaddafi messaging
push in Libya was the fact that 41 percent
of Muslims in the Middle East and North Africa support executing the messenger
if the messenger is someone who left Islam. The “opportunities for women”
message, in particular, has limited mileage: 87 percent of the region’s Muslims
believe a woman must obey her husband, and 60 percent of Muslims in Egypt favor
stoning as a punishment for adultery. To support women’s rights in this region,
in other words, is to be extremist. Yet
even with the UN reporting in August that “the scale of human suffering [in
Libya] is staggering,” the Obama administration refuses to follow Europe in
recognizing the anti-Islamist government in Libya, content with tweeting, “International
community stands ready to support Libyan people, the leaders they choose.”
Likewise, complicating the US strategy to tweet its way
to the rescue of the school girls kidnapped by Boko Haram in north-eastern
Nigeria in April of 2014 is the fact that nearly 20 percent
of the region’s population supports Boko Haram’s ideology. For those who do
not, US messaging rings hollow: since April 2014, hundreds have been abducted
and thousands killed. Meanwhile, as the US
frets over the
“legitimate concerns of the people” that fuel “Boko Haram’s appeal,” Boko Harm
exploits the illegitimate concerns of
the people, such as outrage over the Charlie Hebdo cartoons. And for every
statement the NSC releases
about Boko Haram denying Nigerians “unfettered access to education, health
care, and economic development,” Boko Haram has a more compelling beheading
video.
As for Iraq, recall the Sunni Awakening of 2007, which Obama
administration officials ascribe not to the problematic US troop surge, but to solution-oriented
Iraqi elders getting fed up with “extremism.” The Islamic State’s massacres
since the fall of Mosul in 2014 exceed even Zarqawi’s “extremism,” but where
are those fed up elders now? Is it possible that their criteria for a
legitimate grievance (indeed, their definition of “stupid sh*t”) differs from
ours? As we narrate our concern for Iraqis’ grievances, the Islamic State
expands its legitimacy with every public school Islamified, child
marriage notarized, and infidel death certificate printed.
But nowhere is the US faith in the power of the narrative
more tragic than in Afghanistan, where the United Nations reported a record level of civilian casualties in the
first eight months of 2015. Last month, amidst the deadly tug-of-war for the
key city of Kunduz and more American fatalities, the US Army rejected
the appeal of a soldier who is being kicked out for beating an Afghan official who
laughed off concerns about his child sex slave. As one US Army officer put
it, the soldier’s fault lay in risking “a catastrophic loss of rapport”
with the Afghan officials. At some point, the price of rapport exceeds its
value, and the white lies of narrative-crafters outlive their utility.
The White House’s public messaging approach to dealing
with Islamists is premised on a profound concern for what the Islamic world
thinks of the US. It is time for the Islamic world to express a similar concern
for how the world thinks of it.